If you’re not using automated product demos, you’re straining your sales force in unnecessary ways. Automated demos will do the heavy lifting for you, and if designed right, they can often do it more effectively than a person can, creating a more customized, intuitive approach that provides you with priceless analytics. In the process, they’ll give time back to your sales force that can be used in valuable ways. Read on to hear how professionals are putting this extra time to use.
Raymond Weitekamp, Founder, and CEO of polySpectra.
What I like to do with my freed-up time is to speak with my team. I like to see and hear where we are at and where we are heading. Having this extra time to check in helps me stay connected with my team and creates a healthy relationship. Gathering their opinions helps them feel engaged with the business and allows me to share the success.
I could use the time elsewhere; however, I feel that giving people the time to process what’s happening now enables them to have a clearer vision of what’s to come and what is expected in the future. Since the pandemic, I feel we need more certainty to help us come to terms with what we have all experienced over the last two years.
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