DEMOFESTx London

Buyer behavior has shifted dramatically, demanding new approaches to engage, educate, and win. In this session, James Kakis will break down the innovation cycle for solutions teams, sharing an actionable framework that helps leaders drive transformation across their businesses. You’ll discover how AI is reshaping every stage of the cycle, from identifying opportunities to delivering personalized, high-impact buyer experiences. Learn practical strategies for guiding teams through change and walk away with clear next steps to make your GTM approach smarter, faster, and more buyer-centric.

This is not fluffy storytelling theory. This is storytelling that Sales Reps and Sales Engineers can use to influence people and sell. 

Reviewing the evolution of MOPS + Sales Ops > RevOps > GTM Engineering, and the impact of automation and AI on the B2B GTM sales/marketing journey.

In this session, you’ll learn how AI can be enabled to boost sales productivity, shorten deal cycles, and create consistent customer experiences across sales and key accounts. You’ll hear how sales and marketing teams can turn data into action: monitor performance, measure what really drives revenue, mentor sellers with just-in-time learning, and master customer conversations with AI-driven insights.

A fast AI-readiness score and a 90-day enablement roadmap without adding tool sprawl.

In this presentation, we will explore the transformative impact of unifying three diverse presales regions. By implementing comprehensive standardization, we've streamlined processes, from skill development to demo creation. This initiative has resulted in significant time savings for our teams, enabling us to enhance productivity and deliver a consistent, high-quality presales experience across the board. Discover the key elements of our successful integration strategy and the benefits it brings to our presales operations.

This interactive peer-to-peer session addresses the dual challenge facing today's sales professionals: (1) successfully positioning their own AI-enhanced products to customers while (2) harnessing AI tools to improve their own sales effectiveness.

See how Pigment have used Dynamic Tours to scale their SC Team, by enabling AEs to provide their own live product experience on early stage calls. Furthermore you can learn some of the additional use cases that Dynamic Tours have enabled, including the ability to showcase upcoming AI capabilities and transform the delegate experience at industry events.

In today's competitive landscape, slow onboarding is a critical business liability.  This session reveals how AI-driven tools are revolutionizing sales onboarding by delivering personalized coaching, real-time feedback, and practice at scale. Walk away with a clear understanding of how you can leverage AI to slash ramp time and empower your team to close deals faster.