3 Ways Presales Must Evolve in a Product Led World

Rob Falcone

Sr Director of Sales Engineering, Guru

At a time where customers can increasingly evaluate, try, and buy B2B software on their own, being a well-informed human is both harder and more important than ever for Product Led Sales organizations.

Enter PreSales professionals, who have the versatility and expertise needed to help these organizations meet the heightened customer demands.

In this conversation, Rob Falcone will discuss what it means to be a Product Led Sales organization in 2020, the challenges these organizations face, and 3 specific ways PreSales professionals can become their team’s secret weapon.