You’re so… Valuable – Demonstrable Benefit for Every Buyer

<< View All 2023 DEMOFEST Videos


Buyers in 2023 say they are more cost-conscious than ever but are they really?

Forget features, possibilities and competitiveness – the only thing that matters now is Value. During disruptive times, more than ever, Presales and Sales professionals need to show their worth.

In this session, you’ll learn how to show value to different kinds of buyers. How do you take their different and ever-changing needs into account and how do you cater to them? What do you focus on and how do you combine this with any kind of product demo?

There’s a unique opportunity now to become closer to buyers and sell better. It all starts with Value.

About the Presenter

Reyno Stol

Head of International Presales ATOSS Software

Lend your voice to help us uncover the state of sales engineering
This is default text for notification bar