2021 Sales Engineering Compensation & Workload Report

pre sales, demos, customers engagement, b2b buyers, digital demo, customer outreach, buyer enablement, demo automation, customer outreach, buyer enablement | goconsensus
Double the data and better than ever.

The 2021 report compiles data from over 1000 participants and includes new metrics to provide unprecedented insight into Sales Engineering benchmarks the world over.

New topics include:

  • Quota
  • Career Path
  • Customer Organization Sizes
  • Key Activities
  • SE Assignment Models
  • and more…

Don’t worry, we’ve also collected all of the data that made the 2020 report so valuable, including:

  • Base salary for Sales Engineers and Presales leaders
  • OTE (On Target Earnings) for Sales Engineers and Presales leaders
  • AE:SE Ratios
  • Demo Lag Time
  • Sale Engineer Training Time
  • Hours Per Demo
  • Demos Per Week Per SE
  • Unqualified Demos
  • Demos Per Deal
  • Delegating Demos to Sales
  • Using Demo Automation
  • Presales KPIs

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2022 Sales Engineering Compensation & Workload Report
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Social Proof by Role, Segment, Use Case and Industry
Social Proof by Role Segment Use Case and Industry | good examples of customer engagement, user engagement strategy, technical pre sales, customer engagement management, pre sales consultant, user engagement, Demo Fest | goconsensus

APPENDIX

Social Proof by Stakeholder Role, Segment, Use Case
Risks to Consider and Mitigation Strategies | pre sales, demos, customers engagement, b2b buyers, digital demo, customer outreach, buyer enablement, demo automation, customer outreach, buyer enablement | goconsensus

APPENDIX

Risks to Consider and Mitigation Strategies
presales collective, customer engagement marketing, demos, demo, demos near me, customer engagement examples, presale, automation demo site, Demo Fest, user engagement | goconsensus

APPENDIX

Questions / Objections by Role
Information Needed at Buying Stages | b2b buyer, engagement marketing examples, demos, customer engagement, demo, consumer brand engagement, client engagement strategy, pre sales manager, automation demo site | goconsensus

APPENDIX

Needed Info at Buying Stages
b2b buyer, engagement marketing examples, demos, customer engagement, demo, consumer brand engagement, client engagement strategy, pre sales manager, automation demo site | goconsensus

APPENDIX

Implementation Guide
demos, user engagement, client engagement, consumer engagement, pre sales consultant, pre sales meaning, customer engagement strategy, automation demo site | goconsensus

APPENDIX

Buying Group Map
5 Burning Presales Problems

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5 Burning Presales Problems Sales Leaders Observe
pre sales, demos, customers engagement, b2b buyers, digital demo, customer outreach, buyer enablement, demo automation, customer outreach, buyer enablement | goconsensus

RESEARCH

2021 Sales Engineering Compensation & Workload Report
6 Types of Demos and Selling Between Meetings Thumbnail

INFOGRAPHIC

6 Types of Demos and Selling in Between Meetings
Consensus Infographic | The cost of Doing Demos

INFOGRAPHIC

The Cost of Doing Demos