Avoiding an Awful Buying Experience for your Customers

Susan Beal, CVP, Presales Blue Yonder

September 23, 2025

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How delighted are your customers with their buyer experience? Susan’s usual focus as a Presales Executive is ensuring the optimal software selection experience for prospects…. but last year she sat on the other side of the table to research and procure Presales software solutions – and the buying experience was eye-opening. Join Susan to learn how you can leverage her experiences to reimagine your presales engagements and help your GTM team revisit their end-to-end customer buying process. Change your perspective to improve your outcomes. It’s time to delight our customers.

 

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