In this session, author and trainer Chris White will explore the often overlooked yet critical skill of influence in sales engineering and buyer enablement, introducing “Three Keys to Influence” that will revolutionize your approach to customer engagement and internal collaboration. Overcome frustration with resistant sales counterparts. Navigate resistance and drive change without formal authority, engaging customers at every stage. Elevate your impact within your organization as you unlock the doors to product team collaboration. Don’t miss this transformative session!
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