Scaling PreSales: How to organize your PreSales teams when Resources are scarce, Customers are more demanding, and Software evolves at the speed of light

These are challenging times for Presales Leaders. The Great Resignation, changes in the Customer Buying Journey and frequent releases of Software Products result in the need to evolve the organization and structure of Presales teams. In this session, Natasja will discuss the Rake-model, an alternative way to shape your teams, enabling presales practitioners to have more targeted, value-led conversations with clients. Learn how the Rake-model can support the growth of your team and achieve critical scale objectives. Important components for successful deployment of the Rake-model include Industry Knowledge, Customer Success Stories, clever use of Presales Automation tools and good teamwork. Looking forward to seeing you in this session…!