Checklist: The Art of Effective Demos from Demo Coach Kerry Sokalsky

A person smiling while using a laptop at a desk inside a modern workspace. Inset images, featuring effective demos by demo coach Kerry Sokalsky, display various software application screens.

Are you struggling to create resonance with your audience during demos? Then this infographic is for you!

Kerry Sokalsky, the Founder and President of Presales Mastery and co-author of the Presales Buyer’s Guide, is an expert in helping B2B software sellers excel in their demo calls through personalized coaching. He provides seven proven techniques to add to your presentations to deliver an effective demo every time.

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Other interesting resources

2025 B2B Buyer Behavior Report

Why Video Will Always Be in Demand Across the Buyer Journey

Quick Start Guide to Buyer Enablement