As the field of SaaS products becomes more crowded, companies will have to work harder to differentiate themselves. The product demo is currently the method of choice for showcasing SaaS features and capabilities, but how those demos look and interact will continue to evolve. We asked a panel of pros to share predictions for the future. Read on to learn more.
Vlad Mishkin, CEO of Web Scraping.
Augmented and Virtual Reality
The future trends in SaaS product demos are likely to be more interactive and engaging as companies continue to compete for customers’ attention. This will likely involve more sophisticated use of technology, including augmented and virtual reality, to create a more immersive experience. In addition, companies may increasingly focus on creating demo content that is tailored to specific customer personas to better personalize the sales process.
This is a crowdsourced article. Contributors are not necessarily affiliated with this website and their statements do not necessarily reflect the opinion of this website, other people, businesses, or other contributors.