Automated Demo Content – Getting It Right, with Peter Cohan

Getting your Demo Automation strategy right is essential to the success of you team. How do you get this initiative off the ground?
You’ve been asked to put together the content for an automated or recorded demo – where do you start? What should be included?
In this webinar we’ll discuss specific strategies and tactics for creating the content for automated demos – starting from goals and objectives, through a range of sales and marketing use cases, down to explicit details for the content itself.