Your revenue team has two main components: Presales and Sales. How do you get the most out of both of them?

Every complex B2B sales opportunity requires two key roles in order to qualify, discover, and address the buyer’s/stakeholder’s business and technical needs and win the deal: Sales and Presales. We will explore some of the differences in the two roles that can be both an asset and challenge, and how the sales team can work together better to help the buyer, move the deal forward, and win more business.