Technical Storytelling to Influence Action
Join us on Thursday, June 29, 2023 @ 9am MT You wouldn’t read Nightmare on
Automated Demo Content – Getting It Right, with Peter Cohan
Getting your Demo Automation strategy right is essential to the success of you team. How
Selling in the Gaps and the Sales/Presales Relationship Revolution
Gartner research shows that vendors are directly involved in only about 17% of the buying process. That’s
Fabulously Successful Presales/Sales Partnering Principles, with Peter Cohan
“Our job is to make you fabulously successful…!” proclaims a senior presales leader to her
Paying Presales: How to Maximize Motivation & Results, with Kerry Sokalsky
How do you determine the best comp plan for your team? How people are compensated
No Value Selling Approach is Too Risky for Sales Engineers, with Patrick Pissang
As a key member of the revenue team, SEs should take strategic risks. For some
Sales Shouldn’t Hurt: How to Connect More Sustainably with Your Prospects and Build Stronger Relationships, with Ed Jaffe
Stop selling pain and earn the right to sell with empathy! You left the last
Seven Skill Levels for Stunningly Successful Discovery, with Peter Cohan
Many sales and presales practitioners say they are skilled at doing Discovery – but are
What is Presales? I Don’t Remember! with John McGann
Sales is Presales Post-sales was always PresalesMarketing is Presales (what??) Presales is enjoying an explosion
Sales Engineer Salary & Workload, with John Cook
Explore the most recent data on sales engineer salary and workload in this landmark study.